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Activision Blizzard Releases Black Ops 4 Endowment Pack to Support Vets

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Activision Blizzard (Nasdaq: ATVI) today announced a new in-game pack to support the Call of Duty Endowment’s international effort to help unemployed and underemployed veterans in the U.S. and U.K. find high-quality careers. The Call of Duty: Black Ops 4—Call of Duty Endowment Salute Pack (PS4/Xbox One/PC), developed by Treyarch, includes a special Call of Duty Endowment in-game tag, sticker, gesture, calling card, and emblem.

The new Salute Pack retails for $4.99 and is available now in the in-game store and the Sony, Microsoft, and Battle.net online stores. One hundred percent of proceeds will go directly to the Call of Duty Endowment’s (“the Endowment”) mission to help veterans in the U.S. and U.K. secure quality careers when they leave military service. More than 50,000 veterans have been placed in high quality jobs to-date through the Endowment, many of which were made possible through impactful in-game programs such as the Salute Pack.

“Through in-game purchases like the Salute Pack, gamers have contributed millions towards our mission of helping veterans transition from military to civilian life and aiding veterans in finding meaningful employment,” said Dan Goldenberg, Executive Director of the Call of Duty Endowment. “We are proud and thankful to be partnering with Treyarch on this new pack alongside the highly anticipated release of Call of Duty: Black Ops 4.”

“The Call of Duty Endowment has done some truly amazing work, making a real difference in the lives of veterans,” said Treyarch Co-Studio Head Dan Bunting. “It’s an honor to be a part of such a great cause.”

The Call of Duty Endowment is a non-profit foundation started in 2009 by Activision Blizzard CEO Bobby Kotick. With a mission to identify and fund the best and most effective employment-focused veteran-serving organizations, the Endowment was initially established in the U.S. to identify and fund best-in-class organizations to place 25,000 veterans in jobs by the end of 2018. That goal was met two years early, and was ambitiously revised to placing 50,000 veterans into high-quality jobs by 2019. Having also achieved that goal ahead of schedule, the Endowment is now doubling down with a new goal of securing placements for a total of 100,000 veterans by 2024.

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John Breeden II

As a journalist John has covered everything from rural town meetings to the U.S. Congress and even done time as a crime reporter and photographer.|His first venture into writing about the game industry came in the form of a computer column called "On the Chip Side," which grew to have over 1 million circulation and was published in newspapers in several states. From there he did several "ask the computer guy" columns in magazines such as Up Front! in New Mexico and Who Cares? in Washington D.C. When the Internet started to become popular, he began writing guided Web tours for the newly launched Washington Post online section as well as reviews for the weekend section of the paper, something he still does from time to time. His experience in trade publications came as a writer and reviewer for Government Computer News. As the editor of GiN, he demands strict editorial standards from all the writers and reviewers. Breeden feels the industry needs a weekly, reliable trade publication covering the games industry and works tirelessly to accomplish that goal.